Founded in 1917, Baraldi develops and manufactures release agents and lubricants for High Pressure Die Casting and for hot working metals as Aluminum Extrusion. Since 2006 has become a partner of MotulTech, the Industrial division of Motul Group. The evolution of industrial technologies, together with a particular attention to the quality of Customers products and to the Environment, has encouraged the R&D area of Baraldi to develop a methodology and new release agents able to optimize the HPDC die lubrication. The Die Lubricants Optimization is realized in 3 Steps: First step: Die surface temperature monitoring with Total Thermal Vision by Marposs; Second step: Die Lubrication cycle analysis with iCast Lube Analyzer software by Baraldi; Third step: Range of optimizer die lubricants with CASTING TTV LINE by Baraldi. The results of these activities will be presented at our Booth 11F31.